An aromatic cologne with a very classic feel: various fresh herbs, lavender and neroli.
Bon Parfumeur open olfactive dimensions and invite you to add your own story. Try 001 if you like colognes on the drier, more herbaceous side.
Perfumer for 001: Nathalie Koobus.
All about this fragrance
Vibe check
This is the scent of a person who likes their presence light but composed: close enough to feel fresh and personal, with a dry herbal clarity that reads as intentional rather than decorative. It works best in quiet, sunlit settings where the air can carry its citrus and neroli without overwhelming the room.
How to wear
Best in mild to warm weather, 001 wears well when you want freshness without sharpness. Apply two to four sprays for a clean citrus halo that stays close at first, then softens into lavender, orange blossom and musk. On skin it feels airy and dry; in heat it becomes brighter and more transparent.
Who it’s for
For wearers who prefer classic cologne structure, citrus brightness and a green, slightly aromatic finish. It suits someone drawn to understated freshness, traditional French perfumery and fragrances that feel crisp, refined and easy to layer.
Release year
2016
The nose
Nathalie Koobus. Koobus is known for composing fragrances with a clear, polished structure and a natural-feeling balance between freshness, florals and soft musks. For Bon Parfumeur 001, she takes the classic cologne idea and gives it a smoother, more lasting finish, keeping the citrus lift while adding comfort and wearability. Her work here suits Bon Parfumeur’s modern approach to perfumery: simple on the surface, but carefully built to feel transparent, versatile and easy to layer. 001 shows her ability to make a familiar style feel contemporary without losing its traditional charm.
Collaborators
Founder Ludovic Bonneton shaped the creative brief through the house’s memory-led concept, asking for a timeless cologne inspired by childhood recollections of his grandmothers’ perfumes and the sunlit atmosphere of the family kitchen. The result is a fragrance built around nostalgia, but rendered in a clean, modern way for everyday wear.
Bon Parfumeur’s story
Bon Parfumeur is a contemporary French house built on the idea of accessible artistic perfumery. Its numbered fragrances are designed to be mixed, matched and personalised, with a clear visual system and a focus on French-made quality, clean formulas and refillable packaging. The brand’s identity is playful but disciplined: creative freedom with a practical, modern edge.
001’s concept
001 was created as the opening fragrance of the Bon Parfumeur line, introduced in 2016 as a timeless cologne with a more herbaceous, drier character. The concept draws on Ludovic Bonneton’s childhood memories of his grandmothers’ perfumes, translated into a bright citrus structure softened by musks and anchored in a familiar domestic warmth.
Extra info
001 is the first fragrance in Bon Parfumeur’s numbered collection, and its name signals both its place in the line and the brand’s orderly, mix-and-match system. It remains in production and is one of the house’s most recognisable citrus compositions.
An aromatic cologne with a very classic feel: various fresh herbs, lavender and neroli.
Bon Parfumeur open olfactive dimensions and invite you to add your own story. Try 001 if you like colognes on the drier, more herbaceous side.
Perfumer for 001: Nathalie Koobus.
All about this fragrance
Vibe check
This is the scent of a person who likes their presence light but composed: close enough to feel fresh and personal, with a dry herbal clarity that reads as intentional rather than decorative. It works best in quiet, sunlit settings where the air can carry its citrus and neroli without overwhelming the room.
How to wear
Best in mild to warm weather, 001 wears well when you want freshness without sharpness. Apply two to four sprays for a clean citrus halo that stays close at first, then softens into lavender, orange blossom and musk. On skin it feels airy and dry; in heat it becomes brighter and more transparent.
Who it’s for
For wearers who prefer classic cologne structure, citrus brightness and a green, slightly aromatic finish. It suits someone drawn to understated freshness, traditional French perfumery and fragrances that feel crisp, refined and easy to layer.
Release year
2016
The nose
Nathalie Koobus. Koobus is known for composing fragrances with a clear, polished structure and a natural-feeling balance between freshness, florals and soft musks. For Bon Parfumeur 001, she takes the classic cologne idea and gives it a smoother, more lasting finish, keeping the citrus lift while adding comfort and wearability. Her work here suits Bon Parfumeur’s modern approach to perfumery: simple on the surface, but carefully built to feel transparent, versatile and easy to layer. 001 shows her ability to make a familiar style feel contemporary without losing its traditional charm.
Collaborators
Founder Ludovic Bonneton shaped the creative brief through the house’s memory-led concept, asking for a timeless cologne inspired by childhood recollections of his grandmothers’ perfumes and the sunlit atmosphere of the family kitchen. The result is a fragrance built around nostalgia, but rendered in a clean, modern way for everyday wear.
Bon Parfumeur’s story
Bon Parfumeur is a contemporary French house built on the idea of accessible artistic perfumery. Its numbered fragrances are designed to be mixed, matched and personalised, with a clear visual system and a focus on French-made quality, clean formulas and refillable packaging. The brand’s identity is playful but disciplined: creative freedom with a practical, modern edge.
001’s concept
001 was created as the opening fragrance of the Bon Parfumeur line, introduced in 2016 as a timeless cologne with a more herbaceous, drier character. The concept draws on Ludovic Bonneton’s childhood memories of his grandmothers’ perfumes, translated into a bright citrus structure softened by musks and anchored in a familiar domestic warmth.
Extra info
001 is the first fragrance in Bon Parfumeur’s numbered collection, and its name signals both its place in the line and the brand’s orderly, mix-and-match system. It remains in production and is one of the house’s most recognisable citrus compositions.